Shaw/Scott Blog

Sophie James

5 min read

Sustainability spotlight: 5 steps to a greener digital marketing plan

You may have seen a lot of news recently about how cryptocurrency poses an ecological threat to the planet. The carbon emissions created...

Emily Bushell

3 min read

Case Study: Benefit Cosmetics

SHAW/SCOTT SUPPORTS BENEFIT COSMETICS TO DEVELOP A FIVE-YEAR CUSTOMER CENTRIC MARKETING STRATEGY USING EXPONEA By 2025, Benefit Cosmetics...

Leigh de Klerk

5 min read

Dining to Digital: It’s restaurants’ time to shine

Many restaurants were hard hit during the pandemic and have raced to establish a digital infrastructure...

Emily Bushel

1 min read

How to Create a Next-Gen Coalition Loyalty Program: a Definitive Guide (2021)

Curious about the past, present and future of the coalition loyalty program? Antavo shows you the best strategies and technology for this...

Emily Bushel

2 min read

Partner Spotlight – Nfluence

The Only Way to Identify, Measure & Manage Word-of-Mouth Advocates. We have deep expertise and trusted partnerships with some of today’s...

Leigh de Klerk

1 min read

Understanding and Using Customer Behaviour To Drive Loyalty

Marketing today is hardly as it was 20, 10, or even 5 years ago, but one major rule that has always remained constant is: know your...